Fitness business marketing is crucial to building a strong customer base and continuing to grow your studio. Our post discusses the pros and cons of each marketing strategy and gives direction on where to start based on your studio's needs. In the increasingly competitive fitness industry it can be challenging to stand out from the crowded marketplace and draw in new members. By focusing your fitness business’s marketing strategy in a few key areas you can make the most of your time and money and increase the chances of success.Â