Client Story

Electric Cottage Collective

Liz Kovarsky, Owner/Founder

"ECC is my radical act of care."

Electric Cottage Collective logo

How did you get started with your current business?

I'm Liz Kovarsky (she/her) — a multidisciplinary artist, educator, social worker, and founder of Electric Cottage Collective in Brunswick, Maine. My path hasn't been linear. I moved often growing up, but art was always home. That devotion led me to MassArt, where I found a community that showed me art could be radical, hopeful, and transformative.

After school, I headed to San Francisco to teach art, make prints, and teach yoga — learning how deeply creativity, movement, and healing connect. Eventually, I returned to Maine to study social work, diving into trauma, body-based healing, and systemic oppression. But working within those systems led to burnout and moral injury, and I knew I needed a different way forward.

Honoring my limits opened the door to something more life-giving. Instead of pushing through what drained me, I chose to build what I needed: Electric Cottage Collective. ECC is more than a business — it's my radical act of care. It's a space where creativity, rest, reconnection, and collective care form the foundation of how we live and work.

The space reflects my values: soulful coworking, holistic wellness, and a community rooted in collaboration over transaction. By resisting grind culture, we're cultivating a world where curiosity, play, and care take center stage. My story is an invitation. ECC is for anyone tired of burnout and longing for work that nourishes.

How would you describe your customers and community?

Our customers are thoughtful, creative, community-oriented people who want their work, wellness, and values to coexist — and who choose ECC because it feels like home, not a commodity.

Why do people choose your business over others?

ECC centers Holistic, Body-Centered Activities. The variety of classes — from Barre & Beats to Slow Flow Yoga, creative arts classes, writing workshops, and meditation — goes far beyond what typical wellness studios offer. Many include community-building and embodiment elements rather than just fitness. People seeking deeper personal development, creative exploration, or somatic practices often prefer ECC's programming to other yoga studios or fitness spaces.

What do you think is next for your industry?

Community Building Will Become a Key Competitive Advantage. Spaces that facilitate authentic connections, collective learning, and deeper community engagement will stand out — and retain members longer. With classes, group events, and wellness programs already woven into our identity, ECC is well-positioned to be a community hub, not just a place to sit and work or take a class.

Do you have a specific goal or mission for your business?

Electric Cottage Collective (ECC) is a creative coworking and wellness space that resists grind culture and nurtures collective wellness. Located in the heart of Brunswick, Maine, ECC is a vibrant hub for creativity, connection, and collective growth. In addition to coworking, we host daily classes including yoga, dance, arts, barre, writing workshops, and special pop-up events like sound healing, reiki, herbal wisdom, craft club, singalongs, dance parties and more — practices that help us return to our bodies and to each other, where personal liberation begins and ripples outward into collective freedom.

Can you describe how you managed your business before Punchpass?

I didn't! I've had it from day 1.

Was Punchpass the first studio management software you tried or did you move from another platform?

I'd used Mindbody at other teaching gigs before, but I used Punchpass for my business from day 1. MUCH better!

Quick Facts

Business
Electric Cottage Collective
Location
Brunswick, Maine
Owner
Liz Kovarsky
Punchpass from Day 1?
Yes

Favourite Feature

"Affordable, great customer service, easy to use."

Electric Cottage Collective photo 1Electric Cottage Collective photo 2

Get to Know Liz

What else in your life is important?

I care about my outer life matching my inner values. Work that looks good but feels wrong doesn't cut it anymore. I want your choices — business, relationships, daily rhythms — to feel true, not performative or inherited from someone else's idea of success.

What is something that has been a challenge for you to overcome?

The fact that I still have to work a full-time job alongside running Electric Cottage Collective. We're making a little bit of money, but it wouldn't pay my bills yet.

Where would we find you on the weekends?

Walking my dogs in the woods, teaching barre or Body Language (dance cardio), going to see live music, having a potluck!

What never fails to make you laugh?

My dogs doing dumb stuff, my partner, brother and oldest pals, weird dance moves we come up with during classes.

What are people surprised to find out about you?

How many different places I've lived.

Ready to simplify your studio?

Join studio owners like Liz who chose Punchpass to run their business.